About 30% of the Americans are planning to leave $1000 or more for presents, 23% stated that they intend to spend more than $250, and 9% of the interviewees don't celebrate Christmas or buy presents. In general, according to the public opinion poll of the Gallup university, the amount of spendings for presents reaches $831.
The experts note that the data from the Gallup university helps retailers to get oriented in consumer demand. The research center American Research Group also provides their information. According to it, the Americans' spendings for Christmas would amount to record $929. However, it's not the highest figure over the past 32 years the poll is held.
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